They serve different purposes to people in very different need states: relaxed, stressed, bored, excited.
To delight customers and compete for world class status, environments must meet these emotional needs. However, these changing needs make collecting balanced feedback across the journey difficult. People will not stop for a questionnaire when they're rushing for the gate. Excited people having a pre-holiday dinner will not fill out a survey. Data usually comes from those waiting.
Clickscape’s wearable, mobile and easy action deploys to create detailed feedback maps of the entire property, zone by zone, regardless of mood. Clickscape literally accompanies the traveller throughout their journey in the airport.